Every failed COD delivery costs you twice โ shipping out and shipping back. Punch in your numbers and see the real monthly leak in 30 seconds.
Sellers who fix address quality, add COD verification, and act on NDR alerts routinely cut RTO by 25โ40%. Drag to see what that recovers.
Ranked by how much RTO they typically kill, easiest wins first.
An automated OTP or IVR confirmation on high-risk COD orders filters out fake and impulse buyers before you spend a rupee shipping.
Bad or incomplete addresses are a top RTO cause. Validate pincode-to-address and flag mismatches while the buyer is still on the page.
Most 'customer not available' attempts are recoverable if you reach the buyer fast. Automated NDR follow-ups reschedule instead of returning.
A small discount or free-shipping nudge toward prepaid slashes RTO โ prepaid orders come back at a fraction of the COD rate.
The exact checklist Tekipost uses to cut RTO for sellers โ COD verification flows, NDR templates, and courier-routing rules. Free, straight to your inbox.
No spam. One email with the playbook, then you decide.